Strategy is one of the most widely used - and mis-used - words in business. Everyone says strategy is important, but no one can agree on what it is or how exactly to develop one. 

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Effective strategy is neither a collection of intended actions nor witty but generic operating principles. You can't find it in a book or podcast. You must build it for yourself, your brand, your company.

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Effective strategy is necessarily bespoke because every brand, company, market, and customer or consumer segment is unique.

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Archimedean Consulting will help you develop an effective strategy specifically suited to your goals and market context. We have more than 25 years of experience in brand, marketing and communications strategy across multiple B2C and B2B sectors.

 

We also can help you gather the foundational understanding and insights on which to build and execute an effective strategy.